Apple Keeps First Generation iPad Air in Sale, as a Cheaper Option
Apple decided to keep in sale its first generation iPad Air, but it seems that this tablet will become an option for people looking for a more affordable device.
Apple revealed that the price for its product dropped to $399, showing that the company is not yet ready to say goodbye to the 9.7 inch iPad Air, even though it has been replaced by the iPad Air 2.
This tablet is available in two color options, Space Gray and Silver. It is also available only in two storage options, 16GB and 32GB. Naturally, the most affordable is the 16GB Wi-Fi only version.
This tablet will be available for $399. The 32GB version will cost $449. Of course, the cellular options featuring 4G LTE connectivity will be more expensive.
Apple has made numerous important changes and releases this year. Naturally, the most important Apple event of the year has been the release of two larger iPhones, which the famous company revealed in September.
The tech company also revealed the Apple Watch, but it seems that Apple wants more. Now, it focuses its attention on the iPad business.
The tablet market has been the second biggest moneymaker for Apple for quite some time now, so there is no wonder that the company is interested in bringing some new options for customers.
Still, analysts say that the sales of the iPad have declined in the most recent months, mostly because Apple has released nothing new on this segment of its lineup.
Moreover, the impressive number of tablet computers available on the market have made it quite difficult for the iPad to maintain its popularity.
In fact, Apple has already claimed that the softer demand for its products is associated with an overall growth on the tablet market, linked to the release of very affordable such products.
Maybe, Apple will be able to draw the attention of more customers to its products, in the near future.
"We still feel the category as a whole is in its early days, and there's still significant innovation that can be brought to the iPad and we can do that," Tim Cook, Apple's CEO, said.
Apple revealed that the price for its product dropped to $399, showing that the company is not yet ready to say goodbye to the 9.7 inch iPad Air, even though it has been replaced by the iPad Air 2.
This tablet is available in two color options, Space Gray and Silver. It is also available only in two storage options, 16GB and 32GB. Naturally, the most affordable is the 16GB Wi-Fi only version.
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This tablet will be available for $399. The 32GB version will cost $449. Of course, the cellular options featuring 4G LTE connectivity will be more expensive.
Apple has made numerous important changes and releases this year. Naturally, the most important Apple event of the year has been the release of two larger iPhones, which the famous company revealed in September.
The tech company also revealed the Apple Watch, but it seems that Apple wants more. Now, it focuses its attention on the iPad business.
The tablet market has been the second biggest moneymaker for Apple for quite some time now, so there is no wonder that the company is interested in bringing some new options for customers.
Still, analysts say that the sales of the iPad have declined in the most recent months, mostly because Apple has released nothing new on this segment of its lineup.
Moreover, the impressive number of tablet computers available on the market have made it quite difficult for the iPad to maintain its popularity.
In fact, Apple has already claimed that the softer demand for its products is associated with an overall growth on the tablet market, linked to the release of very affordable such products.
Maybe, Apple will be able to draw the attention of more customers to its products, in the near future.
"We still feel the category as a whole is in its early days, and there's still significant innovation that can be brought to the iPad and we can do that," Tim Cook, Apple's CEO, said.
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